Investing in high-end wellness equipment is a major step for any business. It’s an exciting decision that holds the promise of new revenue streams and enhanced client results. But for every success story, there’s a cautionary tale.

Imagine this: You’ve just made a $60,000 investment in what you were told is a "top-tier" red light therapy bed. You're ready to start seeing a return on that investment. But two months in, the reality is a nightmare. The machine is already malfunctioning, the manufacturer’s phone number goes straight to voicemail, and the warranty you were promised seems to have disappeared into thin air.

Unfortunately, this scenario is all too common in an industry with a wide range of manufacturing standards and business practices. The good news? It's entirely preventable with the right due diligence.

Before you sign a purchase order for any high-ticket wellness equipment, here are five essential questions you need to ask.

1. Where is the equipment manufactured?

This is more than a question of patriotism; it’s a question of logistics and quality. Equipment manufactured overseas can be difficult and expensive to service. Getting replacement parts can take weeks or even months, leaving your investment sitting idle. At Body Balance System, all our equipment is proudly assembled in the USA, ensuring stringent quality control and rapid access to parts and support. 

2. Is the device registered with the FDA?

Navigating FDA regulations can be complex, but at a minimum, you want to ensure the device you're considering is properly listed and registered. An unregistered device can pose a significant liability risk to your business and may not meet the safety and quality standards required for professional use. All our therapy beds are registered as over-the-counter devices intended for a specific set of wellness benefits, giving you and your clients peace of mind. 

3. Can I test your customer support?

A company's responsiveness before you buy is a strong indicator of the support you’ll receive after you buy. Give their support line a call. Send an email with a technical question. If it’s difficult to get a knowledgeable human on the line now, imagine how challenging it will be when you have an urgent issue.

4. What are the precise terms of the warranty?

Many warranties look great on the surface but are full of fine print, exclusions, and loopholes. Ask for the full warranty document ahead of time. Does it cover both parts and labor? Who pays for shipping on a replacement part? Is there a deductible? A transparent and comprehensive warranty is the hallmark of a company that stands behind its product. Our red light therapy devices, for example, come with a straightforward 3-year warranty covering both parts and labor. 

5. Can you provide client references?

Any reputable manufacturer should be proud to connect you with existing customers. Speaking with other business owners who have used the equipment can provide invaluable insight into the product's reliability, the company's integrity, and the overall ownership experience.

Making a significant capital investment is a partnership. Asking these tough questions upfront doesn't just protect your investment—it ensures you’re partnering with a company that is as committed to your success as you are.

In the world of wellness technology, technical jargon can often feel overwhelming. One term that frequently comes up with red light therapy is "irradiance," and while it sounds complex, it’s one of the most crucial factors in an effective session. Understanding this single concept can make all the difference when choosing a device for your business.

So, what exactly is it?

The Sunlight Through the Window Analogy

Think of irradiance like sunlight streaming through a window. When you stand directly in the beam of light, it feels warm and intense on your skin. If you take a few steps back, the light is still filling the room, but you no longer feel that same focused intensity.

That "intensity" is precisely what irradiance measures. It is the amount of light energy, or power, that is actually delivered to a specific area of a surface at a specific distance. In technical terms, it’s measured in milliwatts per square centimeter, written as mW/cm2.

Why Irradiance is a Key to Client Results

For a business owner, irradiance is more than just a number—it’s a direct indicator of a device's efficiency. A higher irradiance value means more concentrated light energy is reaching the user's body. This translates to more effective sessions for your clients and potentially shorter session times, allowing for higher client throughput.

When evaluating red light therapy devices, a low irradiance value can be a red flag. It might mean the user would need significantly longer sessions to achieve the desired effects, or that the light is simply not powerful enough to be effective from its designed distance, much like standing too far from that sunny window.

Putting It Into Practice

We take irradiance seriously because we know it's essential for the results your clients expect. As a benchmark, our OvationULT Red Light Therapy bed is engineered to deliver an effective irradiance of 65 mW/cm², measured from the polycarbonate surface +/- 10mW/cm². This ensures that every session provides the optimal energy level for a superior wellness experience.

As an example, check out our irradiance against our competitions.

Ultimately, understanding irradiance allows you to look past the marketing hype and evaluate a device based on its true potential for performance. It's a key piece of knowledge that empowers you to make a smarter investment for your business and for your clients.

Top athletes and wellness experts around the world are incorporating red light therapy into their routines, and for good reason. When used correctly, it’s a powerful tool for wellness and recovery. But "correctly" is the key word, and it highlights the single most common mistake people make when using red light therapy.

Even one of the greatest athletes of all time, LeBron James, who is a known advocate for RLT, has showcased a setup that demonstrates this common error.

Take a look at this photo from his social media. Do you notice anything off?

If you guessed that the lights are too far away from his body, you are correct.

This is the number one mistake to avoid with red light therapy, and it’s a simple matter of physics. The effectiveness of red light therapy is directly tied to its intensity, or irradiance. As the light travels further from its source, it disperses and loses its power.

Think of it like a pressure washer. If you stand twenty feet away from a dirty surface, the water spray will be gentle and ineffective. To truly blast the grime off, you have to bring the nozzle in close.

Red light therapy operates on the same principle. Distance matters—a lot. For a session to be effective, the light source needs to be close enough to the user’s skin to deliver an optimal amount of energy. When panels are positioned too far away, a significant amount of that energy is lost to the surrounding air, which can diminish the potential benefits of the session.

This is a critical factor for wellness providers to understand. To deliver consistent and effective results for your clients, you need equipment that is specifically engineered to solve the problem of distance. That’s why we’ve designed our red light therapy beds, like the OvationULT, with an innovative zero-gravity design that positions the user in close proximity to the LEDs, ensuring maximum light absorption. 

Understanding the science of light delivery is what separates an okay red light therapy session from an exceptional one.

The red light therapy market is experiencing incredible growth, but with that popularity comes a flood of new devices—and not all are created equal. For business owners looking to invest in this technology, it can be difficult to sort through the hype and verify the legitimacy of a company's claims.

One of the most common and misleading areas is a device's status with the U.S. Food and Drug Administration (FDA). Understanding how to check this yourself is the single most important step in protecting your business and ensuring you're investing in a safe, credible product.

This guide will walk you through exactly how to do it.

Step 1: Know the Terminology: Registered vs. Cleared

First, it’s important to understand the language. Companies sometimes use terms like "FDA Approved" incorrectly, which can be a red flag. For devices like ours, there are typically two relevant classifications:

• FDA Registered: This means the company and its devices are listed in the FDA's database. Manufacturers of Class I and Class II over-the-counter devices are required to register their establishments and list their devices with the FDA annually. Our therapy beds, for example, are over-the-counter devices intended to provide topical heating for temporary pain relief and increased circulation.
  
  
• FDA Cleared (510(k)): This is a more intensive premarket process where a company demonstrates that their device is "substantially equivalent" to another legally marketed device. This is often required for devices intended to make specific medical claims.

A legitimate company should be transparent about which classification applies to their specific device.

Step 2: Use the FDA's Public Database

You don't have to take a company's word for it—you can check the FDA's official database yourself.

1. Navigate to the FDA Establishment Registration & Device Listing database.
2. You can search by the Establishment or Trade Name (the company's name).
3. Once you find the company, you can view its profile, including its registration status and a list of the devices it has officially listed.

This simple search can instantly tell you if the company you're considering is in compliance with FDA registration requirements.

Step 3: Spot Common Red Flags

As you research, keep an eye out for these common warning signs:

• Vague or Incorrect Language: As mentioned, be wary of the term "FDA Approved." For most therapy beds, "FDA Registered" or "FDA Cleared" is the more accurate terminology. Misuse of these terms may signal a lack of expertise or an attempt to mislead.
  
  
• Miracle Claims: Responsible companies speak about their products with precise, compliant language. Be cautious of any device that claims to cure serious diseases or offers guaranteed, permanent results for complex conditions. The intended use for our devices, for instance, focuses on temporary relief of minor muscle and joint pain, stiffness, minor arthritis pain, or muscle spasms, the temporary increase in local blood circulation, and the temporary relaxation of muscles.
  
  
• Lack of Transparency: If a company is unwilling to discuss its regulatory status or provide you with a registration number, consider it a significant red flag.
  

Investing in a red light therapy device is a major decision. By equipping yourself with this knowledge, you can confidently navigate the market, cut through the noise, and choose a device from a partner company that prioritizes safety, transparency, and results.

Investing in high-end wellness equipment is a major step for any business. It’s an exciting decision that holds the promise of new revenue streams and enhanced client results. But for every success story, there’s a cautionary tale.

Imagine this: You’ve just made a $60,000 investment in what you were told is a "top-tier" red light therapy bed. You're ready to start seeing a return on that investment. But two months in, the reality is a nightmare. The machine is already malfunctioning, the manufacturer’s phone number goes straight to voicemail, and the warranty you were promised seems to have disappeared into thin air.

Unfortunately, this scenario is all too common in an industry with a wide range of manufacturing standards and business practices. The good news? It's entirely preventable with the right due diligence.

Before you sign a purchase order for any high-ticket wellness equipment, here are five essential questions you need to ask.

1. Where is the equipment manufactured?

This is more than a question of patriotism; it’s a question of logistics and quality. Equipment manufactured overseas can be difficult and expensive to service. Getting replacement parts can take weeks or even months, leaving your investment sitting idle. At Body Balance System, all our equipment is proudly assembled in the USA, ensuring stringent quality control and rapid access to parts and support. 

2. Is the device registered with the FDA?

Navigating FDA regulations can be complex, but at a minimum, you want to ensure the device you're considering is properly listed and registered. An unregistered device can pose a significant liability risk to your business and may not meet the safety and quality standards required for professional use. All our therapy beds are registered as over-the-counter devices intended for a specific set of wellness benefits, giving you and your clients peace of mind. 

3. Can I test your customer support?

A company's responsiveness before you buy is a strong indicator of the support you’ll receive after you buy. Give their support line a call. Send an email with a technical question. If it’s difficult to get a knowledgeable human on the line now, imagine how challenging it will be when you have an urgent issue.

4. What are the precise terms of the warranty?

Many warranties look great on the surface but are full of fine print, exclusions, and loopholes. Ask for the full warranty document ahead of time. Does it cover both parts and labor? Who pays for shipping on a replacement part? Is there a deductible? A transparent and comprehensive warranty is the hallmark of a company that stands behind its product. Our red light therapy devices, for example, come with a straightforward 3-year warranty covering both parts and labor. 

5. Can you provide client references?

Any reputable manufacturer should be proud to connect you with existing customers. Speaking with other business owners who have used the equipment can provide invaluable insight into the product's reliability, the company's integrity, and the overall ownership experience.

Making a significant capital investment is a partnership. Asking these tough questions upfront doesn't just protect your investment—it ensures you’re partnering with a company that is as committed to your success as you are.

In the world of wellness technology, technical jargon can often feel overwhelming. One term that frequently comes up with red light therapy is "irradiance," and while it sounds complex, it’s one of the most crucial factors in an effective session. Understanding this single concept can make all the difference when choosing a device for your business.

So, what exactly is it?

The Sunlight Through the Window Analogy

Think of irradiance like sunlight streaming through a window. When you stand directly in the beam of light, it feels warm and intense on your skin. If you take a few steps back, the light is still filling the room, but you no longer feel that same focused intensity.

That "intensity" is precisely what irradiance measures. It is the amount of light energy, or power, that is actually delivered to a specific area of a surface at a specific distance. In technical terms, it’s measured in milliwatts per square centimeter, written as mW/cm2.

Why Irradiance is a Key to Client Results

For a business owner, irradiance is more than just a number—it’s a direct indicator of a device's efficiency. A higher irradiance value means more concentrated light energy is reaching the user's body. This translates to more effective sessions for your clients and potentially shorter session times, allowing for higher client throughput.

When evaluating red light therapy devices, a low irradiance value can be a red flag. It might mean the user would need significantly longer sessions to achieve the desired effects, or that the light is simply not powerful enough to be effective from its designed distance, much like standing too far from that sunny window.

Putting It Into Practice

We take irradiance seriously because we know it's essential for the results your clients expect. As a benchmark, our OvationULT Red Light Therapy bed is engineered to deliver an effective irradiance of 65 mW/cm², measured from the polycarbonate surface +/- 10mW/cm². This ensures that every session provides the optimal energy level for a superior wellness experience.

As an example, check out our irradiance against our competitions.

Ultimately, understanding irradiance allows you to look past the marketing hype and evaluate a device based on its true potential for performance. It's a key piece of knowledge that empowers you to make a smarter investment for your business and for your clients.

The red light therapy market is experiencing incredible growth, but with that popularity comes a flood of new devices—and not all are created equal. For business owners looking to invest in this technology, it can be difficult to sort through the hype and verify the legitimacy of a company's claims.

One of the most common and misleading areas is a device's status with the U.S. Food and Drug Administration (FDA). Understanding how to check this yourself is the single most important step in protecting your business and ensuring you're investing in a safe, credible product.

This guide will walk you through exactly how to do it.

Step 1: Know the Terminology: Registered vs. Cleared

First, it’s important to understand the language. Companies sometimes use terms like "FDA Approved" incorrectly, which can be a red flag. For devices like ours, there are typically two relevant classifications:

• FDA Registered: This means the company and its devices are listed in the FDA's database. Manufacturers of Class I and Class II over-the-counter devices are required to register their establishments and list their devices with the FDA annually. Our therapy beds, for example, are over-the-counter devices intended to provide topical heating for temporary pain relief and increased circulation.
  
  
• FDA Cleared (510(k)): This is a more intensive premarket process where a company demonstrates that their device is "substantially equivalent" to another legally marketed device. This is often required for devices intended to make specific medical claims.

A legitimate company should be transparent about which classification applies to their specific device.

Step 2: Use the FDA's Public Database

You don't have to take a company's word for it—you can check the FDA's official database yourself.

1. Navigate to the FDA Establishment Registration & Device Listing database.
2. You can search by the Establishment or Trade Name (the company's name).
3. Once you find the company, you can view its profile, including its registration status and a list of the devices it has officially listed.

This simple search can instantly tell you if the company you're considering is in compliance with FDA registration requirements.

Step 3: Spot Common Red Flags

As you research, keep an eye out for these common warning signs:

• Vague or Incorrect Language: As mentioned, be wary of the term "FDA Approved." For most therapy beds, "FDA Registered" or "FDA Cleared" is the more accurate terminology. Misuse of these terms may signal a lack of expertise or an attempt to mislead.
  
  
• Miracle Claims: Responsible companies speak about their products with precise, compliant language. Be cautious of any device that claims to cure serious diseases or offers guaranteed, permanent results for complex conditions. The intended use for our devices, for instance, focuses on temporary relief of minor muscle and joint pain, stiffness, minor arthritis pain, or muscle spasms, the temporary increase in local blood circulation, and the temporary relaxation of muscles.
  
  
• Lack of Transparency: If a company is unwilling to discuss its regulatory status or provide you with a registration number, consider it a significant red flag.
  

Investing in a red light therapy device is a major decision. By equipping yourself with this knowledge, you can confidently navigate the market, cut through the noise, and choose a device from a partner company that prioritizes safety, transparency, and results.

Investing in high-end wellness equipment is a major step for any business. It’s an exciting decision that holds the promise of new revenue streams and enhanced client results. But for every success story, there’s a cautionary tale.

Imagine this: You’ve just made a $60,000 investment in what you were told is a "top-tier" red light therapy bed. You're ready to start seeing a return on that investment. But two months in, the reality is a nightmare. The machine is already malfunctioning, the manufacturer’s phone number goes straight to voicemail, and the warranty you were promised seems to have disappeared into thin air.

Unfortunately, this scenario is all too common in an industry with a wide range of manufacturing standards and business practices. The good news? It's entirely preventable with the right due diligence.

Before you sign a purchase order for any high-ticket wellness equipment, here are five essential questions you need to ask.

1. Where is the equipment manufactured?

This is more than a question of patriotism; it’s a question of logistics and quality. Equipment manufactured overseas can be difficult and expensive to service. Getting replacement parts can take weeks or even months, leaving your investment sitting idle. At Body Balance System, all our equipment is proudly assembled in the USA, ensuring stringent quality control and rapid access to parts and support. 

2. Is the device registered with the FDA?

Navigating FDA regulations can be complex, but at a minimum, you want to ensure the device you're considering is properly listed and registered. An unregistered device can pose a significant liability risk to your business and may not meet the safety and quality standards required for professional use. All our therapy beds are registered as over-the-counter devices intended for a specific set of wellness benefits, giving you and your clients peace of mind. 

3. Can I test your customer support?

A company's responsiveness before you buy is a strong indicator of the support you’ll receive after you buy. Give their support line a call. Send an email with a technical question. If it’s difficult to get a knowledgeable human on the line now, imagine how challenging it will be when you have an urgent issue.

4. What are the precise terms of the warranty?

Many warranties look great on the surface but are full of fine print, exclusions, and loopholes. Ask for the full warranty document ahead of time. Does it cover both parts and labor? Who pays for shipping on a replacement part? Is there a deductible? A transparent and comprehensive warranty is the hallmark of a company that stands behind its product. Our red light therapy devices, for example, come with a straightforward 3-year warranty covering both parts and labor. 

5. Can you provide client references?

Any reputable manufacturer should be proud to connect you with existing customers. Speaking with other business owners who have used the equipment can provide invaluable insight into the product's reliability, the company's integrity, and the overall ownership experience.

Making a significant capital investment is a partnership. Asking these tough questions upfront doesn't just protect your investment—it ensures you’re partnering with a company that is as committed to your success as you are.

In the world of wellness technology, technical jargon can often feel overwhelming. One term that frequently comes up with red light therapy is "irradiance," and while it sounds complex, it’s one of the most crucial factors in an effective session. Understanding this single concept can make all the difference when choosing a device for your business.

So, what exactly is it?

The Sunlight Through the Window Analogy

Think of irradiance like sunlight streaming through a window. When you stand directly in the beam of light, it feels warm and intense on your skin. If you take a few steps back, the light is still filling the room, but you no longer feel that same focused intensity.

That "intensity" is precisely what irradiance measures. It is the amount of light energy, or power, that is actually delivered to a specific area of a surface at a specific distance. In technical terms, it’s measured in milliwatts per square centimeter, written as mW/cm2.

Why Irradiance is a Key to Client Results

For a business owner, irradiance is more than just a number—it’s a direct indicator of a device's efficiency. A higher irradiance value means more concentrated light energy is reaching the user's body. This translates to more effective sessions for your clients and potentially shorter session times, allowing for higher client throughput.

When evaluating red light therapy devices, a low irradiance value can be a red flag. It might mean the user would need significantly longer sessions to achieve the desired effects, or that the light is simply not powerful enough to be effective from its designed distance, much like standing too far from that sunny window.

Putting It Into Practice

We take irradiance seriously because we know it's essential for the results your clients expect. As a benchmark, our OvationULT Red Light Therapy bed is engineered to deliver an effective irradiance of 65 mW/cm², measured from the polycarbonate surface +/- 10mW/cm². This ensures that every session provides the optimal energy level for a superior wellness experience.

As an example, check out our irradiance against our competitions.

Ultimately, understanding irradiance allows you to look past the marketing hype and evaluate a device based on its true potential for performance. It's a key piece of knowledge that empowers you to make a smarter investment for your business and for your clients.

Top athletes and wellness experts around the world are incorporating red light therapy into their routines, and for good reason. When used correctly, it’s a powerful tool for wellness and recovery. But "correctly" is the key word, and it highlights the single most common mistake people make when using red light therapy.

Even one of the greatest athletes of all time, LeBron James, who is a known advocate for RLT, has showcased a setup that demonstrates this common error.

Take a look at this photo from his social media. Do you notice anything off?

If you guessed that the lights are too far away from his body, you are correct.

This is the number one mistake to avoid with red light therapy, and it’s a simple matter of physics. The effectiveness of red light therapy is directly tied to its intensity, or irradiance. As the light travels further from its source, it disperses and loses its power.

Think of it like a pressure washer. If you stand twenty feet away from a dirty surface, the water spray will be gentle and ineffective. To truly blast the grime off, you have to bring the nozzle in close.

Red light therapy operates on the same principle. Distance matters—a lot. For a session to be effective, the light source needs to be close enough to the user’s skin to deliver an optimal amount of energy. When panels are positioned too far away, a significant amount of that energy is lost to the surrounding air, which can diminish the potential benefits of the session.

This is a critical factor for wellness providers to understand. To deliver consistent and effective results for your clients, you need equipment that is specifically engineered to solve the problem of distance. That’s why we’ve designed our red light therapy beds, like the OvationULT, with an innovative zero-gravity design that positions the user in close proximity to the LEDs, ensuring maximum light absorption. 

Understanding the science of light delivery is what separates an okay red light therapy session from an exceptional one.

The red light therapy market is experiencing incredible growth, but with that popularity comes a flood of new devices—and not all are created equal. For business owners looking to invest in this technology, it can be difficult to sort through the hype and verify the legitimacy of a company's claims.

One of the most common and misleading areas is a device's status with the U.S. Food and Drug Administration (FDA). Understanding how to check this yourself is the single most important step in protecting your business and ensuring you're investing in a safe, credible product.

This guide will walk you through exactly how to do it.

Step 1: Know the Terminology: Registered vs. Cleared

First, it’s important to understand the language. Companies sometimes use terms like "FDA Approved" incorrectly, which can be a red flag. For devices like ours, there are typically two relevant classifications:

• FDA Registered: This means the company and its devices are listed in the FDA's database. Manufacturers of Class I and Class II over-the-counter devices are required to register their establishments and list their devices with the FDA annually. Our therapy beds, for example, are over-the-counter devices intended to provide topical heating for temporary pain relief and increased circulation.
  
  
• FDA Cleared (510(k)): This is a more intensive premarket process where a company demonstrates that their device is "substantially equivalent" to another legally marketed device. This is often required for devices intended to make specific medical claims.

A legitimate company should be transparent about which classification applies to their specific device.

Step 2: Use the FDA's Public Database

You don't have to take a company's word for it—you can check the FDA's official database yourself.

1. Navigate to the FDA Establishment Registration & Device Listing database.
2. You can search by the Establishment or Trade Name (the company's name).
3. Once you find the company, you can view its profile, including its registration status and a list of the devices it has officially listed.

This simple search can instantly tell you if the company you're considering is in compliance with FDA registration requirements.

Step 3: Spot Common Red Flags

As you research, keep an eye out for these common warning signs:

• Vague or Incorrect Language: As mentioned, be wary of the term "FDA Approved." For most therapy beds, "FDA Registered" or "FDA Cleared" is the more accurate terminology. Misuse of these terms may signal a lack of expertise or an attempt to mislead.
  
  
• Miracle Claims: Responsible companies speak about their products with precise, compliant language. Be cautious of any device that claims to cure serious diseases or offers guaranteed, permanent results for complex conditions. The intended use for our devices, for instance, focuses on temporary relief of minor muscle and joint pain, stiffness, minor arthritis pain, or muscle spasms, the temporary increase in local blood circulation, and the temporary relaxation of muscles.
  
  
• Lack of Transparency: If a company is unwilling to discuss its regulatory status or provide you with a registration number, consider it a significant red flag.
  

Investing in a red light therapy device is a major decision. By equipping yourself with this knowledge, you can confidently navigate the market, cut through the noise, and choose a device from a partner company that prioritizes safety, transparency, and results.

Investing in high-end wellness equipment is a major step for any business. It’s an exciting decision that holds the promise of new revenue streams and enhanced client results. But for every success story, there’s a cautionary tale.

Imagine this: You’ve just made a $60,000 investment in what you were told is a "top-tier" red light therapy bed. You're ready to start seeing a return on that investment. But two months in, the reality is a nightmare. The machine is already malfunctioning, the manufacturer’s phone number goes straight to voicemail, and the warranty you were promised seems to have disappeared into thin air.

Unfortunately, this scenario is all too common in an industry with a wide range of manufacturing standards and business practices. The good news? It's entirely preventable with the right due diligence.

Before you sign a purchase order for any high-ticket wellness equipment, here are five essential questions you need to ask.

1. Where is the equipment manufactured?

This is more than a question of patriotism; it’s a question of logistics and quality. Equipment manufactured overseas can be difficult and expensive to service. Getting replacement parts can take weeks or even months, leaving your investment sitting idle. At Body Balance System, all our equipment is proudly assembled in the USA, ensuring stringent quality control and rapid access to parts and support. 

2. Is the device registered with the FDA?

Navigating FDA regulations can be complex, but at a minimum, you want to ensure the device you're considering is properly listed and registered. An unregistered device can pose a significant liability risk to your business and may not meet the safety and quality standards required for professional use. All our therapy beds are registered as over-the-counter devices intended for a specific set of wellness benefits, giving you and your clients peace of mind. 

3. Can I test your customer support?

A company's responsiveness before you buy is a strong indicator of the support you’ll receive after you buy. Give their support line a call. Send an email with a technical question. If it’s difficult to get a knowledgeable human on the line now, imagine how challenging it will be when you have an urgent issue.

4. What are the precise terms of the warranty?

Many warranties look great on the surface but are full of fine print, exclusions, and loopholes. Ask for the full warranty document ahead of time. Does it cover both parts and labor? Who pays for shipping on a replacement part? Is there a deductible? A transparent and comprehensive warranty is the hallmark of a company that stands behind its product. Our red light therapy devices, for example, come with a straightforward 3-year warranty covering both parts and labor. 

5. Can you provide client references?

Any reputable manufacturer should be proud to connect you with existing customers. Speaking with other business owners who have used the equipment can provide invaluable insight into the product's reliability, the company's integrity, and the overall ownership experience.

Making a significant capital investment is a partnership. Asking these tough questions upfront doesn't just protect your investment—it ensures you’re partnering with a company that is as committed to your success as you are.